After the recent Penguin update earlier last year, millions of Internet Marketers have been struggling to be successful on Google. The new scheme that Google implemented has revolutionized the Search Engine era, knocking out millions of websites suspected to use black-hat SEO techniques to increase their back-links on Google. People could never use their Google AdSense accounts again or even get banned – forever. It was a major crisis and quite literally a crackdown on the online marketing mafia that brought about greatest strikes of anger the Internet has ever seen.
To quickly reiterate, backlinks (links from other websites to yours) are the key to moving up the ranks of search engines. The quality is far more important than the actual number of backlinks, so it’s our goal to get them primarily from sites that have a high Google Page Rank. There are a ton of different ways to get backlinks, but I’m only going to share with you my specific technique that works after the Penguin update.
Here is the classic Back-Linking strategy diagram:
The back-linking strategy that I am using involves two layers – The Anchor Layer and The Indirect Layer. The Anchor Layer contains back-links which links directly to your Niche Site while the Indirect Layer contains back-links which links directly to your Anchor Layer. This way, link juice is passed to your niche site and each other property enhancing the power of each.
The Anchor Layer
The Anchor Layer is the key to the success of using this strategy. Creating a solid anchor layer will guarantee constantly generated traffic to your site, it contains of a few parts which again link to your niche site.
1. Web 2.0
2. Top Article Directories
3. New Blogs
The Indirect Layer
The Indirect Layer contains the more spammy back-links linking directly to your Anchor Layer to provide a lot of link juice to be transferred over to your niche site quickly, forming the base of the traffic generation.
1. Mass Article Submissions
2. Social Bookmarking
The reason that you don’t want all your back-links to link towards your niche site is that if you create too many back-links to your site daily, Google might suspect that you are using black-hat SEO techniques. It will look totally unnatural especially for your young site which will definitely raise a red flag for the Penguin update. When you direct the links from your Indirect Layer to your Anchor Layer, since your Anchor Layer is based on highly ranked websites on Google they’ll be able to handle the influx of links on a daily basis without Google suspecting them of using black-hat techniques at all. They could easily build hundreds of back-links each day and at the same time pass the link juice to your niche site.
I was absolutely baffled when I first heard of this back-linking strategy and completely apprehensive. The recent Penguin update had just went into play and I had to try it out for myself, and after implementing these strategies for myself the results are very clear.
The Streamlined Process
Here are a few tips on starting out with this Back-Linking strategy:
Step One: Write An Original Article Related To Your Niche
Everything starts with having a successful niche site. Writing excellent content is the best way to keep both existing and new visitors on your site, the main reason people use the Internet is to find solutions to their problems. Even if you have tons of back-links and get indexed highly on Google, there’s no point if all your visitors only have a one-time deal and leave after reading crappy content.
The content has to be unique and around 400-600 words preferably and written well. Although the length of your articles doesn’t play a vital role in the article, it’s smart to stay within this range because it will make your life easier in the later steps of this process. Lastly, you can choose to post this original article onto your niche site before you move on to the next steps. You could kill two birds with one stone by adding content to your site and following the next steps to help build backlinks as well.
Step Two: Prepare The Article For Spinning
Content Spinning is incredibly easy and it provides variety for soft-wares to connect different sentences and words together to create a completely new article which is unique and genuine. You can think of it as summary writing in school, whereby you change the word with synonyms but still retain the original meaning of it. If you are pretty lazy like myself, I recommend that you use Magic Article Rewriter and Extreme Content Generator which gives you spun articles to use.
These soft-wares are incredibly smart and could easily generate excellent content daily. But although they are awesome, soft-wares are never entirely perfect. I take the time to read through the spun article and plug in good synonyms one by one such that the article makes sense. Even though this takes extra time, it’s totally worth it when you can copy and paste spun versions of your article in the later steps.
Step Three: Submit To Article Directories
After spinning your content, you’ll be submitting various spun articles to the top article marketing directories.
Here are a few top article directories that I personally use:
Here is a link-wheel diagram that I use:
In this classic Link-Wheel scenario, every Web 2.0 property links to your main site in the middle, as well as to one other Web 2.0 site in the wheel to form an open. This way, link juice is passed to both your main site and each web 2.0 property enhancing the power of each. This makes the footprint a little more non-obvious, while still being quite effective. The more properties you can add to your link wheel, the more creative you can be with your linking structure.
Each of the new sites will only require one post, which you can grab from a spun version of your original article (although you could and probably should add a little more (spun) content later – just to give the site more meat.
Here are the Top 10 Most Popular Web 2.0 Properties:
Social Bookmarking is one of the most effective methods of building the Indirect Layer. Have you ever e-mailed a friend or family member and sent them a link to a website you thought they might find interesting? If so, you have participated in social bookmarking. It is tagging a website and saving it for later. Instead of saving them to your web browser, you are saving them to the web. And, because your bookmarks are online, you can easily share them with friends.
There are several different backlinking tools available to help you with this process. One of them,Bookmarking Demon, automates the entire process of Social Bookmarking and submits your articles to hundreds of Bookmarking sites like Digg, StumbleUpon and Reddit, creating unlimited back-links in the process. I’ve purchased Bookmarking Demon 2 months ago and it is definitely a robust and stable software that I strongly recommend to Internet Marketers. It automates the tedious process of Bookmarking and increases targeted traffic to your site widening exposure across the Internet as a whole.
Step Six: Rinse and Repeat
Go back to Step 1.
My Thoughts on The System
The entire process is based on automatic soft-wares that help to generate traffic to your site, and it is definitely worth it. Technology is literally the gateway for breakthroughs for advancement, and these soft-wares are destroying the recent Penguin update earlier last year. Surprisingly, with all the automation in the process the system still works incredibly well. Most Internet Marketers fail because they have the “Do it Myself” mentality and think highly of their own abilities, not trusting the soft-wares to do the job. In fact, soft-wares save a lot of your time and provides a much cleaner job than humans ever would!
Every person only has 24 hours in a day to finish a job, and soft-wares are VERY powerful and well worth the investment – Enabling us to fully utilize the 24 hours to accomplish greater. Back-Linking is literally a number’s game - The survival of the fittest. A game that these tips will help you play and win.
Follow these strategies, and start winning today.